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Press kit

Everything you need to write about Anna

Logos, founder bios, fast facts, and a contact for press inquiries. All in one place.

Press inquiries|support@braidapp.ai

Anna in three sentences

1

Anna reads your inbox, calendar, and WhatsApp and pulls out what needs doing. A school email about a permission slip becomes a task with a due date. A calendar conflict becomes a nudge to ask your partner.

2

You talk to her like a person. The home surface is chat. Behind the chat are structured tasks, a morning briefing, and a family profile she learns over time.

3

The whole family shares one Anna. She knows who usually does the school run, who travels for work, what each kid has on. She keeps that context in sync.

Fast facts

The shortest possible briefing on Hi Anna.

What
AI personal assistant for families
Built by
Braid Research Inc
Founders
Dilani Kahawala (CEO) and Mario Hasanakos
Channels
iOS, Android, web, WhatsApp, SMS
Connects to
Email, calendar, WhatsApp
Pricing
$20/month, or $16/month billed annually. 14 days free, no credit card.
Privacy
Google CASA certified, AES-256 encryption, zero data retention with AI providers, never used to train public models
Languages
English, Indonesian, Japanese
Website
hianna.ai

The founders

A physicist who shipped to a billion users, and the founder of Australia's #1 family pocket money app.

Portrait of Dilani Kahawala, Founder and CEO

Dilani Kahawala

Founder and CEO

Mother of three. PhD in theoretical physics. Spent 15 years shipping consumer software at Meta, Etsy, and Atlassian. After years of being the family's unpaid project manager, she built the assistant she actually needed.

Portrait of Mario Hasanakos, Founder

Mario Hasanakos

Founder

Serial founder. Co-founded Spriggy in 2015, Australia's #1 family pocket money app, scaling to over 1.2 million members and raising more than $35M from NAB and Atlassian co-founder Mike Cannon-Brookes' Grok Ventures. With Anna, he's tackling family logistics the way Spriggy tackled family finance.

Brand assets

Use these freely in any coverage of Anna. Please honor the clear space rules and don't recolor or stretch the marks.

Primary logomark

Primary logomark

Transparent background

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Logomark on sage

Logomark on sage

App icon style

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Rounded app icon

Rounded app icon

iOS app icon style

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Wordmark

Wordmark

Text logotype, transparent

SVG
Wordmark on sage

Wordmark on sage

For sage backgrounds

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Banner

Banner

Horizontal banner for headers

PNG

A few guidelines

  • Reserve clear space around the mark equal to the height of the A.
  • Don't recolor, stretch, rotate, or add effects to the logo.
  • Use the sage variants on white or cream backgrounds for best contrast.
  • If you need a variant that isn't here, get in touch and we'll send it.

Press inquiries

For interviews, demos, screenshots, or anything else, send a note. We respond within one business day.

support@braidapp.ai

Founder interviews available with Dilani Kahawala and Mario Hasanakos. Please mention what you're working on and your timeline.

AnnaAnna

Your family's personal assistant

Product

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  • Stories
  • Pricing
  • FAQ
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Company

  • About
  • Support
  • Founding Families
  • Press
  • Terms
  • Privacy Policy
  • Privacy Choices

Skills

  • School emails to calendar
  • Share a family calendar
  • Track party RSVPs
  • Meal plan for the week
  • Track school pickup
  • Class parents group chat
  • Plan a birthday party
  • Fill out school forms
  • See all skills
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